About
Long story, short.
Hi, my name is Roxanne and I’m so glad you’re here. Following the natural direction of my copywriting business over the last few years, I’ve found my services most in-demand for:
Luxury Real Estate Copywriting in Perth – working with real estate agents to deliver on-brand, fast copy for listings – which then forms the foundation for entire property campaigns (think: signage, video scripts, brochures, social media, and more).
Brand Storytelling – helping business owners transform their business into a brand worth remembering
and
Ghostwriting – telling the stories of founders and thought leaders through their memoirs, self-help books or co-author chapter contributions.
Head to my services page here for more.
Short story, long.
My foray into paid copywriting and content creation services began with a blog. Over 15 years ago I started a parenting blog for young Mums that quickly gained a loyal following.
Within a couple of months of launching, my blog was featured on Channel Ten’s The Project. All the opportunities that followed this were completely organic and the result of one single common thread:
Compelling copy that invited people in.
Through my words I:
showcased stories of other mothers who contacted me
had brands reach out to work with me and ran successful campaigns
created free, downloadable e-products (which included a self published e-magazine!)
ran a successful crowd funding campaign that exceeded its target
had my articles published on websites with millions of followers
was contacted by further media outlets to share my story & message
From here I began sub-contracting my paid services to other business owners as a copywriter and social media content creator.
For many years, a lot of my work was behind the scenes and word-of-mouth:
“Hey Roxanne, could you write this piece for me?”
or
“Can I pick your brain for some creative ideas for my business?”
Naturally, this led me to create Storyteller Studio. And in the age of AI, I think creativity and human connection are more valuable than ever.
I’ve since narrowed down my copywriting services to focus on luxury real estate, brand storytelling and ghostwriting for memoirs, chapter contributions or self-help books.
Words are my love language and how I best connect to others. They have always been at the core of everything I love doing – from making my own handwritten book series as a child to singing and songwriting throughout my high school years (including a stint at a performing arts college!)
One of my proudest achievements still to this day is receiving the English Literature Academic Award in my final year of high school. I was that kid who would practically skip into class each week, ready to devour every literature great we were asked to read and analyse (I feel sad for kids these days doing it all on AI!)
I’m currently located in the West Coast of Oz and yes, I do have a studio at home that I share with my husband – an incredible musician and drummer who’s equally creative in his own right.
Our house is an endless source of handwritten musings on scraps of paper, drum beats and guitar riffs, and the general chaos of a young family.
Outside of running Storyteller Studio I enjoy spending time with my husband and four beautiful children, as well as working on my first YA fantasy novel (told you I simply love writing).
I believe everyone has a story worth telling. The question is – what’s yours?
I’d love to write it for you.
Head to my services page here.
Roxanne.
FEATURED & PUBLISHED:
